Tuesday 9 March 2010

Discovering Le Peche Mignon

I interrupt whatever you are doing to inform you of a special news bulletin.

I’m officially a dummy.

It should be clear by now that anything of the artisanal / gourmet / foodie variety makes me very, very happy. I don’t haggle over prices, worry about depleting bank reserves or even question my sanity when occasionally spending more on food than rent (ok, a slight exaggeration). I think about food every day and map out meals days or even weeks in advance. And a little secret that’s probably not so secret, that ‘dream job’ that everyone has? I’m torn between hosting my own cooking show (yes, I’ve auditioned on two different occasions) and ultimately having my own sweet little bakery / cafe full of the best baked goods, signature salads and sandwiches and a few other special surprises that would m
ake it oh so very Dana.

So, last week when I discovered Le Peche Mignon, a stylish little French delicatessen, serving a selection of soups, sandwiches, pastries and other take-away delights (Italian figs covered in white chocolate anyone?) I was blown away. LITERALLY it's a 4 minute walk from my flat (2 doors down on a side street from my dodgy GP on the shady stretch of Holloway Road). How was it possible I'd missed this little bijoux? It wasn’t new, it had been there for the 3 years I've been living right around the corner! How this had happened is actually beyond me. Maybe it's that when I walk that stretch of Holloway Road I try to get through it as fast as I can, not stopping to look left or right down those pesky side streets.

There’s a clear shady north London and cool hipster north London divide right about where I live. I think I’ve officially found the demarcation line in Le Peche Mignon.

The lesson learned is that even sweet little cafes needs good PR. Can you even imagine what they would have made off of me alone if I'd been tapped into this 3 years ago?

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